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eBook

Proven incentive programs for consumer health brands

We surveyed consumer health marketers to find out which incentive programs lower CAC and drive consistent ROI. Get data-backed insights on how to launch and optimize your own.

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5 incentive programs that drive results for health marketers

Not all incentive programs deliver the same results. Our survey asked health and wellness marketers to share which ones drive real impact on customer acquisition and retention KPIs.

This eBook breaks down the five highest-performing program types, which rewards drive action, and how to overcome the operational challenges that can stall programs as they scale.

What you’ll learn

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How to match incentive programs to health consumer behaviors

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Which rewards drive action for health and wellness customers

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How to streamline execution and prove ROI to marketing leadership

Insights from consumer health marketers

83%

of surveyed marketers say lowering CAC is their top priority

72%

of health brands actively run marketing incentive programs

78%

of teams plan to maintain or increase incentive spending in 2026