How YMCA of San Francisco simplified charitable disbursements
“Every time that we’ve handed a physical card to a family or walked a family through the process of activating their gift card digitally, it’s been such a sigh of relief."
YMCA of San Francisco is pretty nimble for a 170-year-old organization. Their administrative team, led by District Administrative Director Cynthia Pun, is always looking for ways to simplify processes at the org.
Prior to 2022, the way YMCA distributed money to community members wasn’t nearly efficient enough given the volume of support they were issuing. At times, disbursing assistance involved driving to different gas stations and grocery stores to buy stacks of gift cards. Other times, administrators filled out and handed community members checks, which was a tedious, manual process.
Last year, Cynthia started investigating better methods for distributing funds to those in need of support.
“We realized that, organizationally, we needed a more streamlined process to buy and give out gift cards” said Cynthia. “Programs had their individual processes. It was hard to keep track of the data.”
In addition to internal inefficiencies, community members also had to deal with their own recurrent frustrations.
Jonathan Boone, studio lab and teen center coordinator, assists with a program that introduces teens to multimedia activities and technologies related to music and film. Teens who complete the program receive a $250 incentive for their participation.